Sawubona. Aloha. שלום. 你好. Hola. नमस्ते. Hello. こんにちは. Mhoro.

My passion is inspiring people to shift from city life to rural living. From unconscious capitalism to regenerative economics. From consumption content to enriching storytelling. From western thinking to indigenous seeing. Balancing financing needs with planetary and human needs. I'm an entrepreneur, community builder and executive coach. 

"Your workshop completely transformed our team, leaving their minds blown. Everyone has been talking about it all week and we'd like to keep it going. It's really the best feedback we've ever received! Thank you."

Publicis Sapient, Head of People

I first inspired culture change by founding Morning Gloryville - the sober movement that grew a community of 200,000 within 18months and featured in over 3000 press interviews. My ass has appeared across the world incl BBC, CNN, NBC's Today Show, Channel 4, ITV, Financial Times; Sunday Times Style, Dazed Magazine, BBC radio 4, Vogue and more.


I come with 11 years working across multiple industries supporting brands incl Google, Unilever, Sony Music, Heineken, Lipton, Redbull, Vita Coco, and Samsung. I also love supporting the charity sector, affiliates include Care International, Love Support Unite, St Ethelberga's Centre for Peace and Reconciliation, Survivors International, Wildlife and Countryside Link, and more.



- Regenerative Leadership workshops and facilitation

- Community building strategy

- Diversity and Inclusion planning

- Executive Coaching (founders/ceos)

- Nature Immersions for leadership teams

- General business advisory



Sam shared her story in a unique way and took the audience by surprise in a way we've never seen anyone else manage. After speaking she got 400 people dancing with a troupe of unicorns to a DJ set! A great way to end our conference.”

TEDX East End


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